Welcome to the Jet Set

Your destination for effortless holiday style. From what to wear on a summer getaway to packing light with confidence, discover outfit ideas designed for sunshine, simplicity and day-to-night dressing.

Hey Jet Setters...

Holiday Dinner Dress Edit: The Iris Evening Look

Holiday Dinner Dress Edit: The Iris Evening Look

One dress, two holiday moments. This time, we’re heading out after sunset. On Thursday, I shared our Iris dress styled for days in the sunshine. But she’s far too lovely...

Holiday Dinner Dress Edit: The Iris Evening Look

One dress, two holiday moments. This time, we’re heading out after sunset. On Thursday, I shared our Iris dress styled for days in the sunshine. But she’s far too lovely...

Introducing The Shorebirds Holiday Edit

Introducing The Shorebirds Holiday Edit

Meet the Shorebirds Holiday Edit, your new holiday styling companion. First up: our Iris palm-print maxi dress, paired with chocolate swimwear and warm-toned accessories for effortless days in the sunshine.

Introducing The Shorebirds Holiday Edit

Meet the Shorebirds Holiday Edit, your new holiday styling companion. First up: our Iris palm-print maxi dress, paired with chocolate swimwear and warm-toned accessories for effortless days in the sunshine.

What to wear for October sun: a little autumn escape

What to wear for October sun: a little autumn e...

There’s something especially lovely about finding a little sunshine in October. Just as the mornings turn cooler at home, the thought of swapping layers for sandals feels all the more...

What to wear for October sun: a little autumn e...

There’s something especially lovely about finding a little sunshine in October. Just as the mornings turn cooler at home, the thought of swapping layers for sandals feels all the more...

Original Shorebirds mood board with the shorebird definition and women of different body shapes on the beach

Beyond the Beach: The Story Behind Our Name

Discover the story behind the Shorebirds name, our postcard motto, and Felicity’s vision for resortwear and beach cover-ups that help women feel confident by the water.

Beyond the Beach: The Story Behind Our Name

Discover the story behind the Shorebirds name, our postcard motto, and Felicity’s vision for resortwear and beach cover-ups that help women feel confident by the water.

Tower Bridge and the River Thames at sunset, with the London skyline in the background.

A note from Felicity, Founder of Shorebirds

After 17 years in Hamburg, Felicity is back in London and entering an exciting new chapter for Shorebirds. Discover what’s next, from improved fits to a new collection shaped by...

A note from Felicity, Founder of Shorebirds

After 17 years in Hamburg, Felicity is back in London and entering an exciting new chapter for Shorebirds. Discover what’s next, from improved fits to a new collection shaped by...

Woman wearing Iris resort dress in two different holiday settings - casual daytime beach look and elegant evening styling

Holiday Styling: Day to Night Looks with the Ir...

Discover how to style the Iris resort dress for the perfect holiday wardrobe. From beachside relaxation to elegant evening dining – one dress, endless possibilities.

Holiday Styling: Day to Night Looks with the Ir...

Discover how to style the Iris resort dress for the perfect holiday wardrobe. From beachside relaxation to elegant evening dining – one dress, endless possibilities.